NielsenIQ and KPMG research suggests that while overall spend may decrease, GLP-1 users remain highly engaged shoppers who are willing to invest in foods that align with their health goals
This review summarizes that the effect of GLP-1 is not just through its peripheric effects, but also through its central effects on reward processing as assessed by injection of GLP-1 analogs or GLP-1 itself to intra-NTS, NAc, VTA, LH, lPBN, SUM, BNST, LS for palatable food intake, intra-VTA, NAc, and LS for cocaine, intra-NAc for amphetamine, intra-NAc, NTS, dLS for alcohol, and intra-NTS and IPN for cocaine
The wheat-derived ingredient is processed to remove gluten, but those with celiac disease should exercise caution and consult their doctor
It seems to be important for controlling hunger and telling the brain when the stomach is full
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