The FDA, citing a previous study, has projected that ending menthol sales would lead an additional 923,000 smokers to quit, including 230,000 African Americans in the first 13 to 17 months after a ban goes into effect. The agency also points to another study, which produced findings suggesting a menthol ban would save 633,000 total lives, including about 237,000 deaths averted for African Americans. Whatever the numbers turn out to be, the ban is unlikely to happen within the next year
The blend was then cut finely and the length of the cigarette extended, harmonising the flavours and cooling the smoke for a longer period to create smoothness, the brand explained
The difference in quit rates between men and women has also narrowed over time, particularly since the mid-1990s, and the rates are converging (Giovino 2004)
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