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Prequit fMRI responses to pleasant cues and cigarette-related cues predict smoking cessation outcome
doi: 10.1128/msystems.00790-24 This article has been republished from the following materials
In this study, CVD patients who received only psychosocial counseling had the highest one-year smoking cessation rate (25.0%) compared to other treatment groups
Wrappers: Cigarettes: They use a paper wrapper
So, the ability of branding to convince gullible smokers that premium (expensive) brands are somehow better and worth spending more on than cheaper, budget brands goes out the window
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